Creative services cover a large scope of activities; from designing your brand’s identity to creating eye-catching social media graphics. Creative is necessary to bring your business and its presence to life. Without it, you end up with a run-of-the-mill website, bland web copy, and uninspiring visuals.
We Make Creative
You get one chance to make a good first impression.
That’s why the creative assets supporting your brand are such a big deal. Your creative could be the difference between gaining a new follower, lead, or customer.
As a creative digital marketing agency, we are continuously designing unique things. Our job is to create a wide range of tangible assets that support and enhance your goals.
Let’s circulate your brand’s message, both online and offline, with carefully crafted written and visual stories.
Brand Identity Design
If someone mentioned your business, what would pop into people’s minds? Are you instantly recognizable wherever someone may find you? Are your creative assets consistent and thought out?
To design your brand identity is to define what your brand says, what your values are, how you communicate your products, and what you want people to feel when they interact with you.
We have to understand your vision, shape it for positive impressions, and bring it to life. Your brand identity must permeate every aspect of your company. From colors to fonts to communications.
We make others see your brand as you intended.
Don’t confuse a logo with your brand. Your logo comes out of your brand identity design. And yes, it’s the symbol that many recognize you by, but it’s not the entirety of your brand.
Think about some of the logos that you see every day.
Those logos bring about a response that we can’t control.
A part of that is the branding behind the logo that makes the viewer feel the way the brand wants you to feel.
If someone showed you a yellow stylized letter “M”, you would probably think of McDonald’s. What about an apple with a bite taken out of it? You would probably think of Apple.
A well-executed logo will be able to tell prospective clients and customers about your brand.
All brands need print pieces to promote an event, highlight a product or service, or push a sale strategy.
These are great things to have available when meeting people face-to-face.
You want to make sure that print piece doesn’t end up in the trash or on the floor once you leave that person.
A well-designed print piece that meets both your creative needs and marketing strategy is something to be valued.
You also want to make sure that if someone looks at your website that they know the print piece is from the same company.
Having cohesive creative design pieces across multiple platforms helps build brand recognition.
The last thing you want is to be forgotten about.
You could have a great digital advertising strategy, but so do a lot of other businesses.
The challenge is to create something visually that will get your ad the attention over your competitor.
A creative, branded, and visually appealing ad will get an increased response over ads that are not.
Having a professional design these pieces assures that your advertising looks the best, fits the branding, and has an impact on your audience.
At the core of creative design is the ability of a designer to be able to design your pieces.
A professional understands how to make a client look the best in any type of design perspective. This ranges from your logo, WordPress website, print pieces, and anything visual for your brand.
I've been working with OPTe since arriving in Siem Reap last year and purchasing what is now the Butterfly Pea. From day one it was a perfect fit, having a background in marketing and branding myself, I couldn't be more pleased. They are professional and team players and I am proud that they have worked with me on all of my projects. They are true partners.John Ganshaw
Our website received its much-needed reboot from OPTe. They’re a pleasure to work with, we never once felt that we were bothering them with questions and updates. Requests and design ideas were professionally discussed and handled with transparency. All assistance and advice we needed were given without hesitation and it felt like we were priority number one. Choose OPTe if you want a great professional website with excellent professional service.Romina Olmoguez
Awesome customer service and long term solutions evolving with your needs. Sala Baï school was looking for an agency able to understand our NGO mission, our limited financial capacity, and suggest us how to improve our online communications. OPTe has been very efficient to provide us - on time - two websites in English and French with an easy to handle solution for the staff.François Zeller
Who We Are
We’re a creative collective fueled by coffee, data, and experience helping businesses become digital faster. This is change by making.